Today, the world is filled with careers ranging from medicine to mass communication, engineering to event management, cosmetology to biotechnology. The choice of which stream to choose is no longer limited to the ever-popular engineering, medicine and management streams, but to talent-centric fields such as fine arts or music.

Sadly, even in this changing scenario, students still opt for educational programmes based on what they should do rather than what they are best suited to do. A large number of students continue to choose a career based merely on the fact that their friends are doing the same thing or because their parents told them to do so. And, ever so often, friends and family provide incorrect guidance, because their parameters of judging a career choice might differ.

While choosing a career, it is important for the student and his/ her family to understand that the right profession is the one that the person is more likely to excel in, be it biotechnical engineering or fashion design. It is unfair to believe that every child will be able to study medicine or that an interest in fine arts can be nothing more than a mere hobby.

When trying to decide on careers, the first thing one need’s to realize is that every individual is different. Career counselling through a series of tests, helps students discover their true potential and interest in various subjects and helps put them on the road they should take to achieve their goals. This self-exploration helps in developing an understanding of who they are – their values, interests, aptitudes, abilities, personal traits and desired life style –which puts them in a better position to evaluate educational options and career alternatives best suited to them.

Ignorance about the several career possibilities that exist and one’s own potential makes career planning difficult. Joining a career which does not tap the child’s potential can lead to national waste of human resources. Further, this lack of knowledge regarding the various career opportunities is seen more in the not-so-sophisticated, semi urban and rural populace of our country.

Eduquity seeks to address this inequity by helping all students understand their aptitude and potential so that they can make informed decisions regarding their career choice which matches the present career market. Eduquity’s PATHFINDER assesses the student’s values, interests, abilities and personality and then based on the responses, suggests streams / careers for which the student is most suited. The tests which have been developed in- house, for the Indian student population, are psychometrically reliable and valid. No preparation is required to take the test.

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